Specialist, FCA-aligned private medical insurance advice your clients will thank you for.
Why This Matters to Professional Advisors?
Clients are increasingly asking about health cover as NHS waiting times grow. Only 13–14% of UK adults currently hold PMI — meaning most of your clients may not be covered, but many may be curious.
By introducing them to FAYTH Health:
✅ You add tangible value to their yearly review.
✅ You strengthen client loyalty and trust.
✅ You can differentiate yourself from other advisers.
✅ You open up a new income stream — with no extra admin.
"If you’re looking for people who combine deep expertise with outstanding service and a human touch, you won’t find better than Steve and Jo. I’m genuinely grateful for their help and wouldn’t hesitate to recommend them to anyone."
Financial Advisor & Customer
Most advisers want to support clients with health cover but don’t want compliance risk or extra workload. The crib sheet gives you the right questions and prompts to help uncover a need for health insurance — so when the time is right, you can confidently refer them to a PMI specialist.
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Download your free PMI Discovery Crib Sheet — spot opportunities in minutes and make FCA-compliant referrals with confidence.
Many clients assume PMI is unaffordable — but tailored options often surprise them.
★★★★★ "I first reached out to Steve and Jo to get a better understanding of WPA’s client proposition - I wasn’t even sure I’d be signing up. What I didn’t expect was the level of care, attention, and professionalism they brought to every conversation. They took the time to really listen to my needs, explained every detail clearly (and patiently!), and made what could have been a complex process feel straightforward and stress-free. Their knowledge of the private medical insurance space is second to none, and their ability to tailor a solution that worked perfectly for me and my family was hugely impressive. From our first chat to the policy being in place, everything was handled with efficiency, accuracy, and a genuine personal touch. I never once felt like “just another client” - they genuinely cared about getting it right for us.
How the Referral Works (Simple & Compliant)
Step 1 – Introduction: When a client is thinking about, or needs, PMI you introduce us — usually via email — with their contact details and preferred method of contact.
Step 2 – We take it from there: We handle the fact find, research, compliance and advice. Everything is FCA-aligned and our advice is guaranteed through WPA.
Step 3 – Immediate needs: Some advisers prefer to have their own personal booking link to our calendar, so they can book a meeting for their client in real-time. We’re happy to provide this.
Step 4 – Trust: If we ever feel WPA isn’t the right fit, we’ll say so. Protecting your client’s trust protects yours.
Step 5 – Ongoing care: For clients who do become WPA members, we treat the relationship as long-term. We check in throughout the year and review benefit levels at renewal to ensure the policy continues to fit their needs and budget.
Referal income:
You also receive 25% of our income for the 1st year of every policy that has resulted from a referral from you.
The real value:
This process saves you time and protects your client relationships — while ensuring your customers receive compliant, guaranteed advice.
(FCA-aligned, transparent and designed to complement your advice.)
Why Clients Value PMI
Faster access – Skip NHS waiting lists.
Choice & control – Decide when and where treatment happens.
Flexibility – Cover that adapts as their family or business evolves.
Practical reassurance – Peace of mind when health issues arise.
Example client needs you’ll spot quickly:
Young families seeking reassurance.
SME owners protecting staff and reducing absence.
Retirees wanting comfort and certainty.
Why Advisers Value Partnering with FAYTH Health
Stronger client relationships.
Stand out from competitors.
Referral income opportunities.
Partnership support (scripts, webinars, CPD sessions, co-branded resources).
"It’s a great example of how working with the right partners lets everyone focus on what they do best and how our clients benefit from the community of Professionals we have built."
— Award Winning Chartered Accountant
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Why IFAs Use the Discovery Crib Sheet
"The crib sheet gave me the confidence to raise PMI with clients — conversations I’d been avoiding are now easy and natural.” — IFA Partner
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Our Commitment to Your Business’s Success
We understand that your success is closely tied to the health, happiness, and loyalty of your clients. We also recognise the trust it takes to let someone else support them. That’s why we don’t just provide insurance — we provide peace of mind.
Our commitment to integrity, transparency, and excellence ensures that you and your clients always receive the highest standard of service and care.
Think of us as an extension of your practice: you make the introduction, and we handle the legwork — keeping you updated at every step and ensuring everything remains fully compliant.
At FAYTH Health, we specialise exclusively in private medical insurance. It’s all we do. That means your clients receive guaranteed, expert advice, while you stay focused on your core services. As an Appointed Representative of WPA Healthcare Practice Plc, we give your clients peace of mind — and give you compliance certainty.
Ready to add value, strengthen relationships, and grow revenue — all without extra work?
Enter your email address to download the Free Crib Sheet👉
Instant download — no cost, no obligation.
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FAYTH Health is an appointed representative of WPA Healthcare Practice Plc, authorised and regulated by the Financial Conduct Authority. We’ll never spam you — your details are safe with us.